Financial Services Landing Page Design
Private Equity Landing Page — Financial Services UI/UX Design
Duration: 2023
Role: UI/UX Designer
Tools: Figma, FigJam, Miro, Excel
Problem Statement: Private equity firms demand authoritative and sophisticated digital presences that convey trust and expertise. The challenge was to design a landing page that balances gravitas with modern design trends for a competitive edge.
Overview: Crafted a sleek, dark-themed landing page utilizing bento grid layouts to deliver information clearly while evoking professionalism and elegance in a mobile-responsive format.
Private Equity Industry Landing Page Design
For this project, I single-handedly led the design of a landing page for the Private Equity sector. This opportunity allowed me to deeply explore current design trends, focusing on a sophisticated dark-themed aesthetic paired with a bento grid layout—a modern approach that lends both elegance and structure.
Color and Style Exploration
I experimented with several color palettes to ensure the final look was both visually modern and aligned with the high standards typical of the private equity industry. The darker theme enhances the page’s professional tone while the bento grid style organizes key information clearly and attractively, helping visitors easily navigate our expertise and services.
Outcome and Impact
The design immediately resonated with stakeholders, who praised its sleekness, clarity, and the modern feel it conveyed. Remarkably, the initial design required no revisions —a clear reflection of the thorough research, innovation, and attention to detail invested throughout the process.
Live Experience
Explore the live landing page to experience the sophisticated dark theme, intuitive bento grid layout, and smooth navigation: